'While memory has been portrayed as an automatic system of recall, considering how it serves us in an evolutionary sense gives a more accurate picture. Memory, much like everything at its base, is adapted to help us survive. "There is only a limited evolutionary advantage in being able to reminisce about what happened to you, but there is a huge payoff in being able to use that information to work out what is going to happen next. ... Memory is endlessly creative, and at one level it functions just as imagination does."'
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